Every business loves its website and expects its potential users to find it with ease on Google. Usually, when the performance of the website is high the business is calm but whenever it gets low they usually get stuck on this question why my website is not ranking? There are several reasons from content to backlinks site performance can lower due to several factors that can make a business or brand worry about SERP performance. A business should always focus on identifying these issues and fix them as soon as possible to maintain the high performazce of their site.
There are various SEO mistakes to avoid while running your site on Google. But more importantly, it is to identify them with perfection so that they can be resolved on time for better site performance and metrics. Every sized business requires a higher site performance on Google to engage their potential customers. But the issue is that problems need to be signed in and dug in deep so that these problems can be resolved and the site can perform better in Google rankings creating more and more customer engagement.
Problems that Raise the Question Why is My Site not on Google? And How to Fix Them
There are a few common reasons that create Google SEO ranking problems and this blog will cover these few mistakes and their solutions so that a business can avoid these mistakes and get high performance metrics from their site in Google ranking.
- Missing Keywords: Google is good at knowing but it works smartly when you tell Google about your work or business. So utilizing the right keywords is very important for site performance. This is one of the Google ranking factors that plays a vital role in site performance as relevant keywords are searched by potential customers which connects them to your site.
- Not Customer-Centric Content: Usually this can be one of the major reasons for a site’s low performance and the company asks how to improve website ranking. Recent updates of Google also focus on ranking well-researched, valuable customer-centric content that is why a company or business can resolve this issue by putting up relevant and well-rehearsed content pieces that can help their website rank better on Google.
- Duplicacy in Content: Having no content is a lesser concern but having duplicate or bad content is worse for site performance. The company or business should keep focus on how to fix website SEO and keep the content refined so that potential audiences can connect. Any bad content can drive the audience away so it is one of the common mistakes that the Google crawl system won’t miss and can mark your site as low. This is why businesses should focus on putting original and informed content to attract potential audiences.
- Not Mobile Friendly: Usually old websites don’t have lower Google rankings because of other elements but this one factor of responsiveness design is much more crucial. To fix SEO ranking problems the site should be easily visible and navigated and this issue can only be resolved if your site is mobile-friendly. Most users surf websites from mobile these days and that is why a business can create website design in such a way that it gets compatible with devices and attract more users to be in higher rankings on Google.
Conclusion
These can be the common mistakes by businesses which creates a problem of website not showing on Google. That is why these mistakes should be avoided at any cost by businesses and companies so that they can gain a higher ranking on Google.